Beyond Good Company: Next Generation Corporate Citizenship - Hardcover

Googins, Bradley K.; Mirvis, Philip H.; Rochlin, Steven A.

Hardcover

ISBN 10: 1403984832 ISBN 13: 9781403984838

Verlag: AIAA, 2007

Inhaltsangabe

Uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy
 

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Críticas:

'...a practical look at how today's corporations can be a force for good in the world, without sacrificing the bottom line. If you are interested in the world you are going to live in, in the future, this is a book to give you hope.' - Business Executive

Reseña del editor:

The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.

Über diese Auflage

• Verlag: AIAA
• Erscheinungsdatum: 2007
• ISBN 10: 1403984832
• ISBN 13: 9781403984838
• Einband: Tapa dura
• Auflage: 1
• Anzahl der Seiten: 292