The Behavioral Foundations of Strategic Management (Theories of Strategic Management Series) - Hardcover

Bromiley, Philip

Hardcover

ISBN 10: 1405124717 ISBN 13: 9781405124713

Verlag: Wiley, 2004

Inhaltsangabe

The Behavioral Foundations of Strategic Management

This book argues that rationality and market equilibrium assumptions are inconsistent with rigorous strategic management research so that strategic management should adopt behavioral assumptions.

When strategy scholars assume that firms can make better or worse decisions, they implicitly adopt a behavioral view. After examining the problems that rationality and equilibrium assumptions create, the author outlines the basics of a behavioral approach to strategic management. The book addresses how a behavioral approach relates to several major strains of strategic management scholarship and explores relevant methodological issues.

Overall, the book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

Über diesen Titel

Über die Autorin bzw. den Autor

Philip Bromiley holds the Curtis L. Carlson Chair in Strategic Management and chairs the Department of Strategic Management and Organization at the Carlson School of Management, University of Minnesota.

Von der hinteren Coverseite

This book argues that rationality and market equilibrium assumptions are inconsistent with rigorous strategic management research so that strategic management should adopt behavioral assumptions.

When strategy scholars assume that firms can make better or worse decisions, they implicitly adopt a behavioral view. After examining the problems that rationality and equilibrium assumptions create, the author outlines the basics of a behavioral approach to strategic management. The book addresses how a behavioral approach relates to several major strains of strategic management scholarship and explores relevant methodological issues.

Overall, the book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

Aus dem Klappentext

This book argues that rationality and market equilibrium assumptions are inconsistent with rigorous strategic management research so that strategic management should adopt behavioral assumptions.

When strategy scholars assume that firms can make better or worse decisions, they implicitly adopt a behavioral view. After examining the problems that rationality and equilibrium assumptions create, the author outlines the basics of a behavioral approach to strategic management. The book addresses how a behavioral approach relates to several major strains of strategic management scholarship and explores relevant methodological issues.

Overall, the book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

Details zur Ausgabe

• Verlag: Wiley
• Erscheinungsdatum: 2004
• Sprache: Englisch
• ISBN 10: 1405124717
• ISBN 13: 9781405124713
• Einband: Gebundene Ausgabe
• Auflage: 1
• Anzahl der Seiten: 159
• Kontakt zum Hersteller: Wiley-VCH GmbH; product_safety@wiley.com; ; Boschstrasse 12; Weinheim; 69469; Deutschland