The Handbook of Crisis Communication (Handbooks in Communication and Media) - Hardcover

 
9781405194419: The Handbook of Crisis Communication (Handbooks in Communication and Media)

Inhaltsangabe

Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication.

  • Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina
  • Explores the key emerging areas of new technology and global crisis communication
  • Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

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Über die Autorin bzw. den Autor

W. Timothy Coombs is Professor of Corporate Communication at Eastern Illinois University, USA. He is the author of Code Red in the Boardroom (2006), and Today's Public Relations (2006).

Sherry J. Holladay is Professor of Corporate Communication at Eastern Illinois University, USA. She is the author of numerous articles related to corporate communication.
Together, they have co-authored It's Not Just PR (Wiley-Blackwell 2007), and PR Strategy and Application (Wiley-Blackwell 2010).

Von der hinteren Coverseite

The Handbook of Crisis Communication is a comprehensive examination of the latest research and critical issues in crisis communication. Written as a tool for both researchers and communication managers, the Handbook includes a thorough discussion of the theory and method behind crisis communication, as well as the latest insight into practice in the field.

Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication. This cutting-edge collection includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks in London and Madrid to Hurricane Katrina. Going beyond traditional applications, the Handbook also explores the key emerging areas of new technology and global crisis communication.

Aus dem Klappentext

The Handbook of Crisis Communication is a comprehensive examination of the latest research and critical issues in crisis communication. Written as a tool for both researchers and communication managers, the Handbook includes a thorough discussion of the theory and method behind crisis communication, as well as the latest insight into practice in the field.

Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication. This cutting-edge collection includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks in London and Madrid to Hurricane Katrina. Going beyond traditional applications, the Handbook also explores the key emerging areas of new technology and global crisis communication.

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Weitere beliebte Ausgaben desselben Titels

9781444361902: The Handbook of Crisis Communication (Handbooks in Communication and Media)

Vorgestellte Ausgabe

ISBN 10:  1444361902 ISBN 13:  9781444361902
Verlag: Wiley-Blackwell, 2011
Softcover