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9781405821155: AS Applied Business for Edexcel (double award)

Inhaltsangabe

  • Endorsed by Edexcel and written by examiners involved in the development of the specifications and assessment

     

  • Flexible materials cover all the needs of single and double awards at AS Level and A Level

     

  • Examples really show how to achieve success in internal and external assessment

     

  • Photocopiable Teachers’ Guide provides essential guidance and suggested answers

     

 Each unit contains: 

  • Information which comprehensively covers the ‘what you need to learn’ sections of the Edexcel specification;
  • Examiner’s guidance showing how to meet external and internal ‘assessment criteria’;

     

  • Practice research tasks;

     

  • Portfolio-style activities;

     

  • Examination - type questions.

AS level Applied Business for Edexcel

(double award)

Covers the following units from the specification:

Unit 1: Investigating People at Work

Unit 2: Investigating Business

Unit 3: Investigating Marketing

Unit 4: Investigating Electronic Business

Unit 5: Investigating Customer Services

Unit 6: Investigating Promotion

Unit 7: Investigating Enterprise

 

 

 

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Über die Autorin bzw. den Autor

John Evans-Pritchard, Margaret Hancock, Rob Jones and Alan Mansfield

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