Accessibly written and easy to use, Applied Statistics Using SPSS is an all-in-one self-study guide to SPSS and do-it-yourself guide to statistics. What is unique about Eelko Huizingh's approach is that this book is based around the needs of undergraduate students embarking on their own research project, and its self-help style is designed to boost the skills and confidence of those that will need to use SPSS in the course of their research project. The book is pedagogically well developed and contains many screen dumps and exercises, glossary terms, and worked examples.
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Eelko Huizingh teaches in two master trajects of the MSc BA programme of the faculty of Economics and Business. These trajects are Business Development and Marketing. He is coordinator of the Business Development traject, supervisor of Masters and PhD students, and teaches in executive programs for managers with backgrounds in sales, marketing and R&D for the AOG School of Management.
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