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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office - Softcover
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The book you don't want your opponent to have.
I use The Political Campaign Desk Reference as the basic text in my courses on political campaigning. It's a practical guide that helps my students understand how a winning political campaign is put together. I'm sure many of them will continue to use it after they graduate and start running campaigns of their own
- Terry Grundy, University of Cincinnati
"Urban Lobbying" courses in the School of Planning
"With instruction on how to form the backbone of a strong campaign and how to plan to win, this is the book you don't want your opponent to have. The chapter on fundraising alone will make this book an excellent investment for any candidate or organization"
- Michael P. McNamara, Author
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
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Paperback. Zustand: Very Good. Do builders construct buildings without a blueprint? Is it wise to go on a long road trip without mapping the route ahead of time? Campaign are no different - they need a plan to be successful. Used in campaigns and classrooms nationwide, The Political Campaign Desk Reference has become the guide that many campaign professionals use during every election. The Political Campaign Desk Reference will guide campaigns through the process of building a campaign plan. In addition, this guide will help campaigns craft a winning message for use on television, Internet, social media, direct mail, telephone, radio and nearly every medium available. This second edition of the Political Campaign Desk Reference incorporates a greater discussion of technology, social networking, and fundraising as well as the difference between strategy and tactics. The Political Campaign Desk Reference also details the need for opposition research, how to gather that information, and when it is appropriate to use that information. The author, Michael McNamara, is a professional with over 17 years of experience in campaigns and elections. He has helped numerous candidates at the local, regional, state, and national level. McNamara has worked with individuals seeking office, organizations seeking levies, and businesses working to change local ordinances. The Political Campaign Desk Reference is the book you want on your side and the book that you do not want your opponent to have. Bestandsnummer des Verkäufers 00087885142
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Good. Do builders construct buildings without a blueprint? Is it wise to go on a long road trip without mapping the route ahead of time? Campaign are no different - they need a plan to be successful. Used in campaigns and classrooms nationwide, The Political Campaign Desk Reference has become the guide that many campaign professionals use during every election. The Political Campaign Desk Reference will guide campaigns through the process of building a campaign plan. In addition, this guide will help campaigns craft a winning message for use on television, Internet, social media, direct mail, telephone, radio and nearly every medium available. This second edition of the Political Campaign Desk Reference incorporates a greater discussion of technology, social networking, and fundraising as well as the difference between strategy and tactics. The Political Campaign Desk Reference also details the need for opposition research, how to gather that information, and when it is appropriate to use that information. The author, Michael McNamara, is a professional with over 17 years of experience in campaigns and elections. He has helped numerous candidates at the local, regional, state, and national level. McNamara has worked with individuals seeking office, organizations seeking levies, and businesses working to change local ordinances. The Political Campaign Desk Reference is the book you want on your side and the book that you do not want your opponent to have. Bestandsnummer des Verkäufers 00101654823
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
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Zustand: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Bestandsnummer des Verkäufers GWV.1432731955.VG
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The Political Campaign Desk Reference : A Guide for Campaign Managers and Candidates Running for Elected Office
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Outskirts Press, Incorporated, 2008
ISBN 10: 1432731955
ISBN 13: 9781432731953
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Zustand: Good. 60266th. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 16360011-6
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The Political Campaign Desk Reference : A Guide for Campaign Managers and Candidates Running for Elected Office
Verlag:
Outskirts Press, Incorporated, 2008
ISBN 10: 1432731955
ISBN 13: 9781432731953
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. 60266th. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 12343901-6
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
Anbieter: World of Books Inc, Montgomery, IL, USA
Verkäuferbewertung 4 von 5 Sternen
Paperback. Zustand: Good. Do builders construct buildings without a blueprint? Is it wise to go on a long road trip without mapping the route ahead of time? Campaign are no different - they need a plan to be successful. Used in campaigns and classrooms nationwide, The Political Campaign Desk Reference has become the guide that many campaign professionals use during every election. The Political Campaign Desk Reference will guide campaigns through the process of building a campaign plan. In addition, this guide will help campaigns craft a winning message for use on television, Internet, social media, direct mail, telephone, radio and nearly every medium available. This second edition of the Political Campaign Desk Reference incorporates a greater discussion of technology, social networking, and fundraising as well as the difference between strategy and tactics. The Political Campaign Desk Reference also details the need for opposition research, how to gather that information, and when it is appropriate to use that information. The author, Michael McNamara, is a professional with over 17 years of experience in campaigns and elections. He has helped numerous candidates at the local, regional, state, and national level. McNamara has worked with individuals seeking office, organizations seeking levies, and businesses working to change local ordinances. The Political Campaign Desk Reference is the book you want on your side and the book that you do not want your opponent to have. Bestandsnummer des Verkäufers CIN1432731955G
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
Anbieter: World of Books Inc, Montgomery, IL, USA
Verkäuferbewertung 4 von 5 Sternen
Paperback. Zustand: Very Good. Do builders construct buildings without a blueprint? Is it wise to go on a long road trip without mapping the route ahead of time? Campaign are no different - they need a plan to be successful. Used in campaigns and classrooms nationwide, The Political Campaign Desk Reference has become the guide that many campaign professionals use during every election. The Political Campaign Desk Reference will guide campaigns through the process of building a campaign plan. In addition, this guide will help campaigns craft a winning message for use on television, Internet, social media, direct mail, telephone, radio and nearly every medium available. This second edition of the Political Campaign Desk Reference incorporates a greater discussion of technology, social networking, and fundraising as well as the difference between strategy and tactics. The Political Campaign Desk Reference also details the need for opposition research, how to gather that information, and when it is appropriate to use that information. The author, Michael McNamara, is a professional with over 17 years of experience in campaigns and elections. He has helped numerous candidates at the local, regional, state, and national level. McNamara has worked with individuals seeking office, organizations seeking levies, and businesses working to change local ordinances. The Political Campaign Desk Reference is the book you want on your side and the book that you do not want your opponent to have. Bestandsnummer des Verkäufers CIN1432731955VG
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G1432731955I4N00
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
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Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G1432731955I4N00
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The Political Campaign Desk Reference: A Guide for Campaign Managers and Candidates Running for Elected Office
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Bestandsnummer des Verkäufers G1432731955I3N00
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