Managerial Economics: A Problem-Solving Approach

Froeb, Luke M.; McCann, Brian

ISBN 10: 1439081239 ISBN 13: 9781439081235

Verlag: South-Western, 2010

Inhaltsangabe

Teach your MBA students how to use economics to solve business problems with this breakthrough text. Froeb/McCann's MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 2E, International Edition covers traditional material using a problem-based pedagogy built around common business mistakes. Models are used sparingly, and then only to the extent that they help students figure out why mistakes are made, and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place students in the role of a decision maker who has to identify mistakes that reduce profits, and propose solutions to bring profits back up. The lively book provides an excellent ongoing reference for students pursuing business careers. New chapters and updates highlight mistakes that precipitated the financial crisis. With MANAGERIAL ECONOMICS, 2E, International Edition your students are taught to use economics to not only identify profitable decisions, but also how to implement them within an organization.

Details zur Ausgabe

• Verlag: South-Western
• Erscheinungsdatum: 2010
• Sprache: Englisch
• ISBN 10: 1439081239
• ISBN 13: 9781439081235
• Einband: Sonstiges Zubehör
• Auflage: 2
• Anzahl der Seiten: 352
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar