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The Next Evolution of Marketing: Connect with Your Customers by Marketing with Meaning, Library Edition

Buch 52 von 81: MARKETING/SALES/ADV & PROMO

Gilbreath, Bob

 
9781441816849: The Next Evolution of Marketing: Connect with Your Customers by Marketing with Meaning, Library Edition

Inhaltsangabe

Explains how to use his meaningful marketing technique--which opts for fewer intrusive, hard-sell marketing messages and more value-focused messages, independent of calls for purchase--to inspire customers to truly engage with the marketing message and build a campaign designed to fulfill customers' needs. Simultaneous.

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