The Handbook of Crisis Communication (Handbooks in Communication and Media) - Softcover

Softcover

ISBN 10: 1444361902 ISBN 13: 9781444361902

Verlag: Wiley-Blackwell, 2011

Inhaltsangabe

Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication.

• Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina
• Explores the key emerging areas of new technology and global crisis communication
• Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

Über diesen Titel

Über die Autorin bzw. den Autor

W. Timothy Coombs is Professor at the Nicholson School of Communication at University of Central Florida, USA. He is the author of Code Red in the Boardroom (2006), and Today's Public Relations (2006).

Sherry J. Holladay is Professor at the Nicholson School of Communication at University of Central Florida, USA. She is the author of numerous articles related to corporate communication.

Together, they have co-authored It’s Not Just PR (2007), PR Strategy and Application (2010) and Managing Corporate Social Responsibility: A Communication Approach (2011). All titles are published by Wiley-Blackwell.

Von der hinteren Coverseite

The Handbook of Crisis Communication is a comprehensive examination of the latest research and critical issues in crisis communication. Written as a tool for both researchers and communication managers, the Handbook includes a thorough discussion of the theory and method behind crisis communication, as well as the latest insight into practice in the field.

Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication. This cutting-edge collection includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks in London and Madrid to Hurricane Katrina. Going beyond traditional applications, the Handbook also explores the key emerging areas of new technology and global crisis communication.

Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication.  This cutting-edge collection includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks in London and Madrid to Hurricane Katrina.  Going beyond traditional applications, the Handbook also explores the key emerging areas of new technology and global crisis communication. 

Details zur Ausgabe

• Verlag: Wiley-Blackwell
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 1444361902
• ISBN 13: 9781444361902
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 768
• Herausgeber: Coombs W. Timothy
• Kontakt zum Hersteller: Wiley-VCH GmbH; product_safety@wiley.com; ; Boschstrasse 12; Weinheim; 69469; Deutschland