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We are entering the new golden age of journalism - and here is a great resource for journalists wishing to seize its opportunities. This is the book that untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all. (Jon Snow 2013-07-24)
This is a brave book. How social media and journalism overlap and interact is a vital area for analysis. It's a rapidly evolving part of the media industry but this book meets the challenge head on - with spirit and personality. (James Blake 2013-07-24)
Social media has had a profound impact on the news industry. It has revolutionized the way the mainstream media engages with its audiences. It has given journalists incredibly powerful new tools to find, verify and tell stories and opened the means of publication to all. There is no doubt it offers great opportunities but it also poses great challenges and questions. What are the ethics and values of journalism in 2013, who controls the media and how can the traditional, big media build new relationships? This book is an excellent and much-needed guide for any journalist working in an increasingly complex media environment. (David Hayward 2013-07-24)
"Untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all." - Jon Snow, Channel 4 News
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Buchbeschreibung HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers FJ-9781446211120
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Buchbeschreibung Hardback. Zustand: New. New copy - Usually dispatched within 4 working days. Bestandsnummer des Verkäufers B9781446211120
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Buchbeschreibung Zustand: New. Bestandsnummer des Verkäufers 19359103-n
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Buchbeschreibung hardback. Zustand: New. Language: ENG. Bestandsnummer des Verkäufers 9781446211120
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Buchbeschreibung HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000. Bestandsnummer des Verkäufers FJ-9781446211120
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Buchbeschreibung Hardcover. Zustand: new. Hardcover. "Untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all." - Jon Snow, Channel 4 News The essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how to master the enduring rules of good practice and the new techniques of social media. The book gives a thorough guide to principles and practice, including: How to find, write and break stories with social mediaAn online journalism toolkit to get you startedUsing crowdsourcing to find and follow storiesGetting on top of user-generated contentThe ins and outs of copyright and ethicsBuilding your brand and making moneyThe new economy of journalism and how to get ahead. More than a simple 'how-to' guide, this book takes you to the next level with its integration of theory and practice. It is a one-stop guide for students and practitioners of journalism. A much needed one-stop guide for students and practitioners that covers the theory and principles, the skills and practice, and also the realities of building a successful career in the new economy of journalism. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9781446211120
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Buchbeschreibung Hardcover. Zustand: Brand New. 284 pages. 9.25x7.25x0.75 inches. In Stock. Bestandsnummer des Verkäufers __1446211126
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