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Lean UX: Applying Lean Principles to Improve User Experience - Hardcover

Gothelf, Jeff

 
9781449311650: Lean UX: Applying Lean Principles to Improve User Experience
Hardcover
ISBN 10: 1449311652 ISBN 13: 9781449311650
Verlag: O'Reilly and Associates, 2012

Inhaltsangabe

The Lean UX approach to interaction design is tailor-made for today’s web-driven reality. In this insightful book, leading advocate Jeff Gothelf teaches you valuable Lean UX principles, tactics, and techniques from the ground up—how to rapidly experiment with design ideas, validate them with real users, and continually adjust your design based on what you learn.

Inspired by Lean and Agile development theories, Lean UX lets you focus on the actual experience being designed, rather than deliverables. This book shows you how to collaborate closely with other members of the product team, and gather feedback early and often. You’ll learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. Lean UX shows you how to make this change—for the better.

  • Frame a vision of the problem you’re solving and focus your team on the right outcomes
  • Bring the designers’ toolkit to the rest of your product team
  • Share your insights with your team much earlier in the process
  • Create Minimum Viable Products to determine which ideas are valid
  • Incorporate the voice of the customer throughout the project cycle
  • Make your team more productive: combine Lean UX with Agile’s Scrum framework
  • Understand the organizational shifts necessary to integrate Lean UX

Lean UX received the 2013 Jolt Award from Dr. Dobb's Journal as the best book of the year. The publication's panel of judges chose five notable books, published during a 12-month period ending June 30, that every serious programmer should read.

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Über die Autorin bzw. den Autor

Jeff Gothelf is a designer & Agile practitioner. He is a leading voice on the topics of Agile UX & Lean UX and a highly sought-after international speaker. He is currently a Managing Director in Neo's New York City office. Previously, Jeff has led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, & AOL.

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Verlag
O'Reilly and Associates
Erscheinungsdatum
2012
Sprache
Englisch
ISBN 10 
1449311652
ISBN 13 
9781449311650
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
130
Herausgeber
Seiden Josh
Kontakt zum Hersteller
O'Reilly
https://oreilly.com

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Verantwortliche Person
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