Now that consumer purchases with mobile phones are on the rise, how do you design a payment app that's safe, easy to use, and compelling? With this practical book, interaction and product designer Skip Allums provides UX best practices and recommendations to help you create familiar, friendly, and trustworthy experiences.
Consumers want mobile transactions to be as fast and reliable as cash or bank cards. This book shows designers, developers, and product managers--from startups to financial institutions--how to design mobile payments that not only safeguard identity and financial data, but also provide value-added features that exceed customer expectations.
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Skip Allums is an interaction designer and product analyst at Monitise Group, the largest mobile banking and payments technology company in the world, with over 300 financial institutions and retail deployments on 4 continents. A former library scientist, Skip entered the payments world as a true consumer advocate, a non-techie challenged with designing elegant user experiences for technologically complex mobile transactions. This book is a product of 4 years of groundbreaking work in the mobile payments space.
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Taschenbuch. Zustand: Neu. Neuware - Author Skip Allums designs next-generation mobile banking and payments experiences for some of the world's largest financial service providers. In this book, he offers on-the-ground insights into present and future design patterns in this space, as well as lessons learned and common pitfalls.With mobile devices emerging as new tools for transactions and identification, designers face challenging interactions and user expectations from payment scenarios. Consumers expect mobile payment experiences to be frictionless and familiar, while faithfully protecting their financial data. Falling short on either of these aspects will cause users to drop out, or worse, compromise their financial privacy. To help designers meet these challenges, this book provides a primer on the world of mobile commerce, as well as user experience best practices. Bestandsnummer des Verkäufers 9781449366193
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