Flameout: The Rise and Fall of Burger Chef - Softcover

Mcdonald, John P.

 
9781456418632: Flameout: The Rise and Fall of Burger Chef
Softcover
ISBN 10: 1456418637 ISBN 13: 9781456418632
Verlag: Createspace Independent Publishing Platform, 2011

Inhaltsangabe

This is the story of the greatest might-have-been in the history of the fast food business. How did a company that began almost by accident become the innovation leader by 1960? What caused a decade-long slide that began right at the moment of their greatest success? Understanding begins with studying the experiences that forged Burger Chef and its leaders, and then learning from the mistakes corporations can make when they replace innovation and entrepreneurship with process and control a lesson as important today as it was a half-century ago.

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Verlag
Createspace Independent Publishing Platform
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
1456418637
ISBN 13 
9781456418632
Einband
Taschenbuch
Anzahl der Seiten
237
Kontakt zum Hersteller
CREATESPACE
https://www.crunchbase.com/organization/createspace/org_similarity_overview

Westarpstr. 2
Berlin
Berlin
10779
Deutschland

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9780557914296: Flameout: The Rise and Fall of Burger Chef

Vorgestellte Ausgabe

ISBN 10:  0557914299 ISBN 13:  9780557914296
Verlag: Lulu.com, 2011
Hardcover