Real Options and Strategic Technology Venturing: A New Paradigm in Decision Making (SpringerBriefs in Business, Band 31) - Softcover

Sipp, Caroline M.

 
9781461458135: Real Options and Strategic Technology Venturing: A New Paradigm in Decision Making (SpringerBriefs in Business, Band 31)
Softcover
ISBN 10: 1461458137 ISBN 13: 9781461458135
Verlag: Springer, 2012

Inhaltsangabe

This book seeks to answer "why, when and how are real options used in strategic technology venturing" This work tests for the role of real options in decision making involving three types of firms in decreasing order of technology-dependence - technology-driven (TD) (where the profit is fully dependent on new technology creation and leveraging), technology-based (TB) (where the profit is enabled and supported by technology) and technology-neutral (TN) (where the profit is almost independent of technology). It also deals with strategic and non-strategic types of decisions driven by real options. This analysis shows that an environment presenting co-opetitive (simultaneous competition and collaboration) conditions triggers the use of real options (why), that serve to transform the position, posture and propensity of businesses to innovate and thus they co-evolve (when) into more effective and efficient forms of businesses (co-specialization) (how). The authors demonstrate that embracing risk and uncertainty can increase levels and probability of new venture formation. However, their simulation also shows that it should be adapted to the risk profile of the firm and that timing is also a factor to be considered. Although engaging the concepts of real options, this analysis does not focus on a specific investment valuation methodology, but highlights the relationship between knowledge and risk and rather addresses the management of mindsets, as moving towards a systematic conceptualization of real options represents a different paradigm in decision making.

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This book seeks to answer “why, when and how are real options used in strategic technology venturing?” This work tests for the role of real options in decision making involving three types of firms in decreasing order of technology-dependence – technology-driven (TD) (where the profit is fully dependent on new technology creation and leveraging), technology-based (TB) (where the profit is enabled and supported by technology) and technology-neutral (TN) (where the profit is almost independent of technology). It also deals with strategic and non-strategic types of decisions driven by real options.
This analysis shows that an environment presenting co-opetitive (simultaneous competition and collaboration) conditions triggers the use of real options (why), that serve to transform the position, posture and propensity of businesses to innovate and thus they co-evolve (when) into more effective and efficient forms of businesses (co-specialization) (how). The authors demonstrate that embracing risk and uncertainty can increase levels and probability of new venture formation. However, their simulation also shows that it should be adapted to the risk profile of the firm and that timing is also a factor to be considered. Although engaging the concepts of real options, this analysis does not focus on a specific investment valuation methodology, but highlights the relationship between knowledge and risk and rather addresses the management of mindsets, as moving towards a systematic conceptualization of real options represents a different paradigm in decision making.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Springer
Erscheinungsdatum
2012
Sprache
Englisch
ISBN 10 
1461458137
ISBN 13 
9781461458135
Einband
Taschenbuch
Anzahl der Seiten
140
Kontakt zum Hersteller
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ProductSafety@springernature.com

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Darmstadt
64293
Deutschland

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9781461458159: Real Options and Strategic Technology Venturing: A New Paradigm in Decision Making

Vorgestellte Ausgabe

ISBN 10:  1461458153 ISBN 13:  9781461458159
Verlag: Springer, 2012
Softcover