Visualize psychology as a living, relevant science with the unconventional tone and myraid examples Introducing Psychology uses to develop your quantitative reasoning skills.
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Adam Goodie, University of Georgia - This text goes above and beyond in encouraging readers to think about the material in as many ways as possible, from as many perspectives as possible, each reader with as much originality as possible.
Tonya Nascimento, University of West Florida -- Wow. I am impressed with all the supplemental and immersive material. Due to my creative writing background and the freshmen level of the students (i.e., new to the field and not necessarily planning to pursue it), I like the "other voices" idea. I also think the emphasis on interpreting data through "data visualizations" is important because this ability is often needed in later courses and perhaps not taught as a foundation. The emphasis on prep for the MCAT can motivate a portion of students who may not have thought of that. I do not use APA outcomes, but I appreciate the scaffolding built into the text. I do emphasize practical application, so that aspect is especially appealing.
Evan Jordan, Oklahoma State University -- I really like the inclusions of "Hot Science" and "A World of Difference" [features]. Extra research presented in a meaningful way where the students know how this psychological study/concept is actually affecting something specific in the real world is extremely important.
This is the textbook only without Launchpad.
With an author team equally at home in the classroom, in the lab, or on the bestseller list, this book is written to keep students turning the pages. It offers expert coverage of psychology’s scientific foundations, but communicates with students in a style that’s anything but that of a typical textbook.
Introducing Psychology keeps the level of engagement high, with quirky and unforgettable examples, and reminders throughout that the critical thinking skills required to study psychology will serve students well throughout their lives.
The fourth edition has been completely retooled for the classroom. For the first time, each chapter section begins with Learning Outcomes to guide students’ learning. These outcomes represent the big picture, so readers come away with more than a collection of facts. The new edition also includes the new 'A World of Difference' feature, which highlights interesting and important research on individual differences such as sex, gender, culture and ethnicity in understanding the breadth of psychology.
Introducing Psychology can also be purchased with the breakthrough online resource, LaunchPad, which offers innovative media content, curated and organised for easy assignability. LaunchPad's intuitive interface presents quizzing, flashcards, animations and much more to make learning actively engaging.
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