Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself - Hardcover

Caldwell, Cath

 
9781465481801: Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself
Hardcover
ISBN 10: 146548180X ISBN 13: 9781465481801
Verlag: DK, 2019

Inhaltsangabe

Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level.

This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral.

Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements of a layout to boost the impact and meaning of your message.

Then apply your skills to do it yourself, with ten step-by-step projects to help you create your own stunning designs--including business stationery, invitations, sales brochure, website, online newsletter and e-shop. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, finding free design tools, and much more.

If you're ready to use powerful design to take your pet project or burgeoning business to the next level, Graphic Design for Everyone is your one-stop resource to help you become an effective, inspirational visual communicator.

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Über die Autorin bzw. den Autor

Cath Caldwell (consultant) is Senior Lecturer in Graphic Design at Central Saint Martins, the world-leading center for art and design education. She is a former Design Director at ELLE UK and has also worked for the Guardian, BBC Worldwide, and Condé Nast in New York. She is the author of two books on graphic design and a cofounder of the Editorial Designers Organization.

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Verlag
DK
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
146548180X
ISBN 13 
9781465481801
Einband
Gebundene Ausgabe
Anzahl der Seiten
224
Kontakt zum Hersteller
DK
https://www.dk.com/us/

The Lego Group
Billund
Billund
Dk7190
Dänemark