Competitor Analysis: Working Paper - Softcover

Varghese, Jacob

 
9781467874038: Competitor Analysis: Working Paper
Softcover
ISBN 10: 1467874035 ISBN 13: 9781467874038
Verlag: AuthorHouse, 2012

Inhaltsangabe

1.2 Given that competitor analysis is an essential component of corporate strategy, Porter (1980) argued that most firms do not conduct this type of analysis systematically enough. Rather, a lot of firms operate on what he calls "informal impressions, conjectures, and intuition gained through the tidbits of information about competitors every manager continually receives "As a result, traditional environmental scanning places many firms at risk of dangerous competitive blind spots due to lack of robust competitor analysis. To rectify this situation, Iam wirting this working paper to make easy for students to study and understand.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
AuthorHouse
Erscheinungsdatum
2012
Sprache
Englisch
ISBN 10 
1467874035
ISBN 13 
9781467874038
Einband
Taschenbuch
Anzahl der Seiten
80
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Deutschland