The Proficient Manager is a collection of simple practical advice and tips for becoming a 21st century proficient manager. Unlike other management and leadership books, its insights are easy, straightforward and free from jargons that should appeal to all managers and professionals. The marketplace for books of this sort has become increasingly crowded but The Proficient Manager is different as it does not focus on technical and academic proficiency but features skills and qualities that focus on human side of management. This book is packed with real life examples, stories, qualities, values and skills that will give you structured advice on how to manage your responsibilities efficiently and effectively to become respectful proficient manager that 21st century needs.
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Gaurav Gulati understands that in life, as in business, visibility is everything. As a personal branding & brand engagement consultant, he pushes boundaries and challenges limitations! We're living in a tech-driven, interconnected world where personal brand and brand engagement go hand-in-hand. That's why he's dedicated himself to provide individuals and businesses with the strategies to future-proof their brands and boost engagement in this artificial intelligence world. Gulati's signature brand building and brand engagement system encourages each client, from artists and models to entrepreneurs and politicians, to harness the power of their personal brand so they can work smarter, stretch farther and transform into thriving profitable monoliths. His innovative approach has been featured in various media reports and blogs and earned him the title of Asia's Leading Personal Branding & Engagement Consultant. Gaurav Gulati holds an MBA in Marketing, PGD in International Management from University of the West of England and a BBA.HM. He has also studied Brand Management from the University of London and Personal Branding from the University of Virginia. As a Certified Six Sigma Black Belt Professional and Project Management Professional, he's got a unique insight into cross-industry trends and the cutting edge of brand positioning. Gulati's innovative approach is founded on the idea that in our fast-paced, increasingly digital age, everybody we meet has the potential to be a powerhouse influencer. As a life observer, he regularly writes on business practices, management, brands, branding and engagement. With a skilled, critical eye he is able to analyze current brand practices and uncover areas that need improvement. His writing highlights real strategies to motivate and inspire.
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