A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) - Softcover

Hair Jr., Dr. Joe; Hult, G. Tomas M.; Ringle, Dr. Christian M.; Sarstedt, Marko

Softcover

ISBN 10: 148337744X ISBN 13: 9781483377445

Verlag: SAGE Publications, Inc, 2016

Über diesen Titel

Críticas:

“A text that students will find easy to read and enjoyable.” (Toni M. Somers)

Reseña del editor:

The authors explain the statistical modeling technique and the fundamental aspects of the methods in a straightforward manner that is accessible to individuals with limited statistical and mathematical training. They clarify the nature and role of PLS-SEM in social sciences research that allows researchers to pursue research in new and different ways. In order to facilitate learning, a single case study has been used throughout the book. 

Changes in the 2nd edition include:

• an overview of the latest research on composite-based modelling
• more coverage of the distinction between PLS-SEM and CB-SEM
• introduction of a new criterion for discrimination validity assessment
• revision and extension of the chapter on mediation
• extended description of moderation
• a brief introduction to some more advanced techniques

Über diese Auflage

• Verlag: SAGE Publications, Inc
• Erscheinungsdatum: 2016
• ISBN 10: 148337744X
• ISBN 13: 9781483377445
• Einband: Tapa blanda
• Auflage: 2
• Anzahl der Seiten: 384