Agile for Everybody: Creating Fast, Flexible, and Customer-First Organizations - Softcover

LeMay, Matt

Softcover

ISBN 10: 1492033510 ISBN 13: 9781492033516

Verlag: O'Reilly UK Ltd., 2018

Inhaltsangabe

The Agile movement provides real, actionable answers to the question that keeps many company leaders awake at night: How do we stay successful in a fast-changing and unpredictable world? Agile has already transformed how modern companies build and deliver software. This practical book demonstrates how entire organizations—from product managers and engineers to marketers and executives—can put Agile to work.

Author Matt LeMay explains Agile in clear, jargon-free terms and provides concrete and actionable steps to help any team put its values and principles into practice. Examples from a wide variety of organizations, including small nonprofits and global financial enterprises, bring to life the on-the-ground realities of Agile across industries and functions.

• Understand exactly what Agile is and why it matters
• Use Agile to address your organization’s specific needs and goals
• Take customer centricity from theory into practice
• Stop wasting time in "report and critique" meetings and start making better decisions
• Create a harmonious cycle of learning, collaborating, and delivering
• Learn from Agile experts at companies like IBM, Spotify, and Coca-Cola

Über diesen Titel

Über die Autorin bzw. den Autor

Matt LeMay is an internationally recognized product leader, author, and keynote speaker. He is co-founder and partner at Sudden Compass, a collective of world-class strategists, product leaders, data analysts, and network-builders that has worked with companies like Spotify, Google, and Intuit. Matt has built and scaled product management practices at companies ranging from early-stage startups to Fortune 50 enterprises, and has developed and led digital transformation and data strategy workshops for GE, American Express, Pfizer, McCann, and Johnson & Johnson. Previously, Matt was a senior product manager at music startup Songza (acquired by Google) and head of consumer product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer-songwriter Elliott Smith. He lives in Portland, OR, with his wife Joan.

Details zur Ausgabe

• Verlag: O'Reilly UK Ltd.
• Erscheinungsdatum: 2018
• Sprache: Englisch
• ISBN 10: 1492033510
• ISBN 13: 9781492033516
• Einband: Taschenbuch
• Anzahl der Seiten: 162
• Kontakt zum Hersteller: O'Reilly; https://oreilly.com; ; 1005 Gravenstein Highway North; Sebastopol; CA; 95472; USA
• Verantwortliche Person: preigu; mail@preigu.de; ; Lengericher Landstr. 19; Osnabrück; 49078; Deutschland