Selling Innovation: A guide to structuring a complete start-up revenue capture process (Innovation in Action, Band 1) - Softcover

Smith, Kenneth H; Yarmis, Jonathan; Wang, Gigi; Deane, Patrick

Softcover

ISBN 10: 1492122351 ISBN 13: 9781492122357

Verlag: CreateSpace Independent Publishing Platform, 2013

Inhaltsangabe

What would you do without sales? The most important measure of a successful commercial innovation is revenue traction. Operations requires it and VCs & Angels often demand it before engaging. Yet many innovator's efforts end at the point of marketing. Completing the revenue capture process with a solid sales strategy is essential. Selling Innovation is a guide to building a sales process for your start-up, based on the experience of four innovation experts with experience leading dozens of start-up companies.

Details zur Ausgabe

• Verlag: CreateSpace Independent Publishing Platform
• Erscheinungsdatum: 2013
• Sprache: Englisch
• ISBN 10: 1492122351
• ISBN 13: 9781492122357
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 84
• Kontakt zum Hersteller: Manufactured by Amazon on behalf of the author; https://www.amazon.de/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxemburg