Success in business isn't just about how great your product is. It's about who knows about you and your product and how you can add value to other people's lives. Most of us get our start by networking and making connections. Whether it is at a local Chamber of Commerce, industry association or connecting with peers and potential clients at conferences & seminars, networking is a critical piece to the success of our businesses. If you're new in business, networking can be a bit scary. Think about it, we're taught from the time we can walk not to talk to strangers, right? Yet, networking is talking to strangers and is one of the most powerful ways to get your products/services out there, meet the connections you need to help you grow and make friends who will help support you when you need it most. With the right network of people you can generate unlimited referrals, find top notch vendors, and find clients who will be raving fans for years. This book is written to give you actionable steps you can take immediately to get the most out of any networking you do. From business mixers to leads groups to seminars to even standing in line at the local coffee shop, you'll gain the skills to create connections and become the most known person in the room.
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Ely Delaney is the co-founder of Your Marketing University, the host of the Driving Your Marketing podcast and a best selling author. Almost two decades ago he discovered that while his clients loved him, he was going to need more than 2 of them to pay the bills. After a trip to the book store to pick up a book on how to market that company, a lifelong obsession with marketing education was born. His collection of books, conference notes and training videos on marketing would rival any University library in the country and he is always looking for more to learn. Ely is passionate about helping people bring their dreams of business success to life and spends every waking moment focused on that goal. He believes all entrepreneurs have greatness inside of them, they just need the right marketing to let the world know. Today, having trained hundreds of entrepreneurs and professionals all around the globe, Ely has been a speaker and trainer for groups such as S.C.O.R.E., David Fagan's Icon Builder Bootcamp, National Association Of Women Business Owners, Arizona Small Business Association, Chambers of Commerce, American Business Women's Conference, Mt. Hood Community College, Glendale Community College and many more. He is determined to help entrepreneurs take control of their marketing by removing their fear and showing them the step by step way to make it happen.
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