Apps Management and E-Commerce Transactions in Real-Time (Advances in E-business Research) - Hardcover

 
9781522524496: Apps Management and E-Commerce Transactions in Real-Time (Advances in E-business Research)
Hardcover
ISBN 10: 1522524495 ISBN 13: 9781522524496
Verlag: Business Science Reference, 2017

Inhaltsangabe

"This book contains the most important research topics, concepts, trends, issues, and practice implications in Apps-commerce development, implementation, and management. This book offers profound theoretical and practical foundations, regarding the current and future implementation of Apps-Commerce and serves as a source of knowledge for researchers, educators, students, and industry practitioners all around the world"--

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Über die Autorin bzw. den Autor

Sajad Rezaei is a Lecturer in Marketing and Research Methods at Taylor’s Business School, Taylor’s University, Malaysia. His recent research has been published in refereed journals such as Journal of Business Research, Computers in Human Behavior, Journal of Internet Commerce, Technology Analysis & Strategic Management, Journal of Retailing and Consumer Services, Management Research Review, International Journal of Internet Marketing and Advertising, Journal of Hospitality and Tourism Technology, Journal of Travel & Tourism Marketing, and Asia Pacific Education Review , among others. His research direction has extended from his background in BSc Business Administration, MBA and doctoral dissertation with two key research themes including e-commerce and marketing management. He serves as a reviewer to several refereed journals.

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Verlag
Business Science Reference
Erscheinungsdatum
2017
Sprache
Englisch
ISBN 10 
1522524495
ISBN 13 
9781522524496
Einband
Gebundene Ausgabe
Anzahl der Seiten
408
Herausgeber
Rezaei Sajad
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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