Advertising Restrictions as Rent Increasing Costs - Softcover

Federal Trade Commission

 
9781523438617: Advertising Restrictions as Rent Increasing Costs

Inhaltsangabe

This book develops more general conditions for identifying when a cost increase may be profitable for incumbent firms. Given those conditions, it then shows that advertising restrictions can act as rent increasing costs and raise the profits of association members. As with previous theories, prices increase as a result of the advertising restrictions. But in contrast with common intuition, measured output actually may increase with restrictions.

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9781514235560: Advertising Restrictions as Rent Increasing Costs

Vorgestellte Ausgabe

ISBN 10:  1514235560 ISBN 13:  9781514235560
Verlag: CreateSpace Independent Publishi..., 2015
Softcover