Political Campaign Communication: Principles and Practices (Communication, Media, and Politics) - Softcover

Robert Denton; Ben Voth

Softcover

ISBN 10: 1538171449 ISBN 13: 9781538171448

Verlag: Rowman & Littlefield Publishers, 2023

Inhaltsangabe

With updates from the 2020 presidential election and a greater focus on social media use, the tenth edition of this text provides a realistic understanding of the strategic and tactical communication choices made during campaigns. It features a new art and graphics program and a new chapter on campaigning for local offices.

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Über die Autorin bzw. den Autor

Robert E. Denton Jr. holds the W. Thomas Rice Chair of Leadership Studies in the Pamplin College of Business and is professor in the Department of Communication at Virginia Tech. He has degrees in political science and communication from Wake Forest University and Purdue University. In addition to numerous articles, essays, and book chapters, he is author, coauthor, or editor of thirty books, several in multiple editions.

Ben Voth is associate professor and director of speech and debate at the SMU Dedman College of Humanities and Sciences. He is author of Rwanda Rising: Debate as an Empowering International Pedagogy and the Rhetoric of Genocide: Death as a Text, as well as co-author with Robert E. Denton of Social Fragmentation and the Decline of American Democracy: The End of the Social Contract.

Judith S. Trent was professor emerita of communication at the University of Cincinnati. She was the author of numerous books, book chapters, and journal articles. She wrote and spoke widely on the subject of political campaign communication and was a frequent commentator and analyst on political campaigns and candidates for the ABC, NBC, and CBS television affiliates in Cincinnati, as well as Ohio/Cincinnati newspapers.

Robert V. Friedenberg is professor emeritus of communication at Miami (Ohio) University. He is the author of numerous books, book chapters, and articles. He has served as a communication consultant for the Republican National Committee and has been involved in more than seventy political campaigns.

Details zur Ausgabe

• Verlag: Rowman & Littlefield Publishers
• Erscheinungsdatum: 2023
• Sprache: Englisch
• ISBN 10: 1538171449
• ISBN 13: 9781538171448
• Einband: Taschenbuch
• Anzahl der Seiten: 480
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: gpsr@libri.de; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Deutschland