Start with Story: The Entrepreneur's Guide to Using Story to Grow Your Business - Softcover

Graft, Lyn

 
9781544501390: Start with Story: The Entrepreneur's Guide to Using Story to Grow Your Business
Softcover
ISBN 10: 1544501390 ISBN 13: 9781544501390
Verlag: Lioncrest Publishing, 2019

Inhaltsangabe

Your founder’s story is key to fueling your company’s success. It is a powerful asset in everything from raising capital to driving sales to securing press to attracting talent. Countless entrepreneurs have achieved business success by crafting a great story, and you can too. Start with Story is the definitive guidebook for first-time entrepreneurs to create the best story for their business. Inside, Lyn Graft demonstrates the power of this medium by examining the successes of companies like Starbucks, Dropbox, Spanx, TOMS, and many more who built incredible brands from scratch. Using his own storytelling framework, Graft leads you through a five-step process to construct the best narrative to showcase your business. You already have the best asset that sets your business apart. It’s time to create your story.

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Verlag
Lioncrest Publishing
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
1544501390
ISBN 13 
9781544501390
Einband
Taschenbuch
Anzahl der Seiten
274
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Verantwortliche Person
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