Creative Fashion Presentations 2nd edition - Softcover

Guerin, Polly

Softcover

ISBN 10: 1563672502 ISBN 13: 9781563672507

Verlag: Bloomsbury 3PL, 2004

Inhaltsangabe

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Reseña del editor:

This brand new edition of Creative Fashion Presentations provides an insider's look into how creative presentations impact the introduction or sale of fashion and other products at the trade and consumer levels. The entire spectrum of professionals who use creative presentations is covered, including fashion forecasters, fibre/fabric companies, promotion associations, designers, manufacturers, retailers and apparel marts. Forms of presentations discussed range from visual boards to couture and pret-a-porter fashion shows. Guerin's chapter on fashion show production is in effect a mini course on how to organise and develop themes and methods for trade or consumer shows.

Biografía del autor:

Polly Guerin is an adjunct professor at the Fashion Institute of Technology where she has taught creative fashion presentations, introduction to the fashion business, product knowledge and consumer motivation. She is a professional fashion consultant whose first job was as reporter for Women's Wear Daily. In addition to Creative Fashion Presentations, Guerin has published articles in magazines such as Art and Antiques, Doll World and Doll House Miniatures and is host and creator of a radio show, The Daily Candy, for FIT's radio station. She is a member of The Fashion Group International, Trends and the Art Deco Society of New York and is involved with the High School of Fashion Industries.

Über diese Auflage

• Verlag: Bloomsbury 3PL
• Erscheinungsdatum: 2004
• ISBN 10: 1563672502
• ISBN 13: 9781563672507
• Einband: Tapa blanda
• Anzahl der Seiten: 498