Terms of Engagement: Changing the Way We Change Our Organizations - Hardcover

Axelrod, Richard H.

Hardcover

ISBN 10: 1576750841 ISBN 13: 9781576750841

Verlag: Berrett-Koehler, 2003

Inhaltsangabe

Book by Axelrod Richard H

Über diesen Titel

Reseña del editor

Building engagement is crucial for every organization. But the traditional top-down coercive change management paradigm—in which leaders “light a fire” under employees—actually discourages engagement.

Richard Axelrod offers a better way. After debunking six common change management myths, he offers a proven, practical strategy for getting everyone—not just select committees or working groups—enthusiastically committed to organizational transformation. This revised edition features new interviews—everyone from the vice president of global citizenship at Cirque du Soleil to a Best Buy clerk—and new neuroscience findings that support Axelrod’s model. It also shows how you can foster engagement through everyday conversations, staff meetings, and work design.

Biografía del autor

Richard Axelrod is a founder of and principal in the Axelrod Group, Inc. His clients include Boeing, Coca-Cola, Corning, Ford, Harley-Davidson, Hewlett-Packard, and Kaiser Permanente. He is the coauthor of You Don’t Have to Do It Alone.

Über diese Auflage

• Verlag: Berrett-Koehler
• Erscheinungsdatum: 2003
• ISBN 10: 1576750841
• ISBN 13: 9781576750841
• Einband: Tapa dura
• Anzahl der Seiten: 222