Maximizing Corporate Reputation Through Effective Governance: A Study of Structures and Behaviors - Softcover

Oriesek, Daniel F.

 
9781581122299: Maximizing Corporate Reputation Through Effective Governance: A Study of Structures and Behaviors
Softcover
ISBN 10: 1581122292 ISBN 13: 9781581122299
Verlag: Dissertation.Com, 2004

Inhaltsangabe

The aim of this dissertation research is to develop an understanding of how components of the organizational structure, leadership structures at the top level and resource allocation decisions may affect corporate reputation as defined by the reputation quotient(RQ),and which aspects of running a company top management should keep an eye on in order to maximize the reputation of their company? Based on a literature review on the topic of corporate reputation and governance, which comprises the first part of the dissertation, a positivistic, deductive approach was chosen and a self-administered questionnaire has been developed that was sent out to the CEOs of the 60 companies currently covered in the 2002 RQ-rankings. The detailed discussion of the research method can be found in the third chapter.

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Verlag
Dissertation.Com
Erscheinungsdatum
2004
Sprache
Englisch
ISBN 10 
1581122292
ISBN 13 
9781581122299
Einband
Taschenbuch
Anzahl der Seiten
228
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
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Deutschland