7 Essentials Of Graphic Design - Softcover

Goodman, Allison

Softcover

ISBN 10: 1581801246 ISBN 13: 9781581801248

Verlag: HOW Books, 2001

Inhaltsangabe

This book is the perfect desk reference for anyone who designs or works with designers. It reduces the complexities of today's design work into seven basic elements: Research, Typography, Contrast, Layout, Grid Systems, Identity Design and Critique & Analysis. These seven fundamentals of design are examined separately in compelling chapters that show designers how to: Create dynamic layouts with visual tension and asymmetrical balance; Recognize and solve color problems; Use grids to design multiple pages of the same publication; Design memorable logos and logotypes; Every topic is explained through an analysis of good and bad examples, anecdotes and other instruction. The closing chapter discusses how all of the elements blend together; illustrated by a gallery of inspirational design work. A must for anyone who works in visual communication.

Über diesen Titel

Über die Autorin bzw. den Autor

Allison Goodman has been a practicing designer for twenty years in the fields of print, information and environment and digital design. A CD-ROM produced by her students received numerous awards, including the American Center for Design 100 Award and the Milia New Talent Award. She lives in Glendale, California.

Details zur Ausgabe

• Verlag: HOW Books
• Erscheinungsdatum: 2001
• Sprache: Englisch
• ISBN 10: 1581801246
• ISBN 13: 9781581801248
• Einband: Taschenbuch
• Anzahl der Seiten: 128
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar