Citing the power of blogs as effective sales, marketing, and communications tools, a lighthearted guide for small businesses presents a brief history of blogs that makes predictions about their future potential, identifies eight qualities of a successful blog, and shares advice about blog software and trends. 20,000 first printing.
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Andy Wibbels is a blogging evangelist and entrepreneurial trainer who created easybakeweblogs.com, a popular blogging resource. He conducts Web seminars and runs the Coachamatic blog for executive and personal coaches.
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