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Damage Control: How to Get the Upper Hand When Your Business Is Under Attack - Softcover

Dezenhall, Eric; Weber, John

 
9781591841883: Damage Control: How to Get the Upper Hand When Your Business Is Under Attack

Inhaltsangabe

A straight-shooting guide to crisis management challenges popular practices to counsel professionals on how to recognize a genuine crisis, deflect criticism, and draw on the examples of effective case studies. Reprint.

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Über die Autorin bzw. den Autor

Eric Dezenhall is the CEO of Dezenhall Resources in Washington, D.C. He began his career in the White House Office of Communications during the Reagan presidency. Prior to starting his own firm, he worked at an international public relations agency and a political consulting firm.
John Weber is the president of Dezenhall Resources and the firmÂ's second partner. He previously served as a senior manager at three of the worldÂ's largest public relations firms.

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