Inhaltsangabe
Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.
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Über die Autorin bzw. den Autor
Eric Forte, MLIS, is member services consultant with Online Computer Library Center (OCLC).
Michael R. Oppenheim, MLIS, MA, is collections coordinator and reference librarian for the Rosenfeld Management Library at the University of California, Los Angeles, Anderson Graduate School of Management.
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Hardcover. Zustand: new. Hardcover. Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing.This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources. Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verkäufers 9781598846119
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The Basic Business Library (Hardcover)
Verlag:
Bloomsbury Publishing Plc, Englewood, 2011
ISBN 10: 1598846116
ISBN 13: 9781598846119
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Hardcover. Zustand: new. Hardcover. Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing.This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources. Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9781598846119
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