What the Dog Saw: And Other Adventures

Gladwell, Malcolm

ISBN 10: 1600249159 ISBN 13: 9781600249150

Verlag: Hachette Book Group USA, 2009

Inhaltsangabe

Unusual book

Über diesen Titel

Reseña del editor:

Over the past decade, Malcolm Gladwell has become the most gifted and influential journalist in America. In The New Yorker, his writings are such must-reads that the magazine charges advertisers significantly more money for ads that run within his articles. With his #1 bestsellers, The Tipping Point, Blink and Outliers, he has reached millions of readers. And now the very best and most famous of his New Yorker pieces are collected in a brilliant and provocative anthology. Among the pieces: his investigation into why there are so many different kinds of mustard but only one kind of ketchup; a surprising assessment of what makes for a safer automobile; a look at how we hire when we can't tell who's right for the job; an examination of machine built to predict hit movies; the reasons why homelessness might be easier to solve than manage; his famous profile of inventor and entrepreneur Ron Popeil; a look at why employers love personality tests; a dissection of Ivy League admissions and who gets in; the saga of the quest to invent the perfect cookie; and a look at hair dye and the hidden history of postwar America.

For the millions of Malcolm Gladwell fans, this anthology is like a greatest hits compilation-a mix tape from America's alpha mind

Biografía del autor:

Malcolm Gladwell is a staff writer for The New Yorker. He was formerly a business and science reporter at the Washington Post.

Über diese Auflage

• Verlag: Hachette Book Group USA
• Erscheinungsdatum: 2009
• ISBN 10: 1600249159
• ISBN 13: 9781600249150
• Einband: CD de audio
• Anzahl der Seiten: 10