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Revenue Management for Service Organizations (Managerial Accounting Collection) - Softcover

Rouse, Paul

 
9781606491478: Revenue Management for Service Organizations (Managerial Accounting Collection)

Inhaltsangabe

This book places revenue management at the forefront of management accounting with cost management and performance measurement in supporting roles. Revenue management introduces new ideas such as yield management, while uniting previously disparate subjects such as project management, capacity costing, and the theory of constraints. Methods of pricing and their associated strategies are included as well as techniques for segmenting consumer markets.

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Über die Autorin bzw. den Autor

Paul Rouse, Associate Professor, University of Auckland, New Zealand.

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