If you are employed or studying cross-cultural management-what is culture and to what extent is it important in international business-then you will need to have this book, as it answers these questions through an exploration of the major theories that have been developed in the fields of business anthropology and international management. Dr. Velo also discusses the application of previously analyzed cultural frameworks as a basis for the elaboration of new ideas relating to current issues in organizational behavior. International organizations often deal with relationships between the employee as a socialized individual and the culture of his/her organization, managing in a globalized context, the development and management of cross-cultural teams, and negotiating intercultural with potential conflicts. This outstanding contribution to this field will help explain these relationships, questions, and possible conflicts in the world of cross-cultural management.
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Dr. Veronica Velo is the founder of Veronica Velo & Associates Ltd. in the UK and Director of Veronica Velo Formation et Conseil in France. Veronica graduated with a Master's degree in International Management, as well as a PhD in Management at Universite de Lausanne-École des HEC in Switzerland. In addition to working as a consultant, Veronica is also Head of Marketing and International Affairs Bachelor at École de Management de Normandie in France and acts as visiting faculty in several institutions across Europe, including Aalto University-Mikkeli Campus in Finland, and the Institut de Gestion at Université de Rennes in France.
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Paperback. Zustand: New. The book offers an introduction to cross cultural management through an exploration of the major theories that have been developed in the fields of business anthropology and international management. An introduction to the concept of culture will be followed in subsequent chapters by the comparative description of different typologies which will be used to explain various expected behaviours in intercultural business settings.This will be followed by an introduction of the fundamental issues in cross-cultural management: what is culture, how can we describe it, to what extent is it important in international business? And we introduce the main frameworks used in the discipline for identifying and analysing cultural differences.In the second part of the book we introduce the reader to the main frameworks discussed in Part I and to real-life cross-cultural situations in the world of work. We introduce discussions on the application of previously analysed cultural frameworks as a basis for the elaboration of new ideas relating to current issues in organisational behaviour. International organisations normally deal with topics such as the relationships between the employee as a socialised individual and the culture of his/her organisation, managing in a globalised context, the development and management of cross-cultural teams, negotiating interculturally and dealing with subsequent potential conflicts, etc.The final of the book part elaborates on how the globalised economy projects its needs for inclusion and for understanding. From the ethics perspective, we describe the need to find a coherent pattern of norms that are widely accepted and shared in spite of diversity, and how to define and act under the paradox of equality in spite of difference. Bestandsnummer des Verkäufers LU-9781606493502
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