Value Creation in Management Accounting: Using Information to Capture Customer Value (The Managerial Accounting Collection) - Softcover

McNair-Connolly, Cj

 
9781606496206: Value Creation in Management Accounting: Using Information to Capture Customer Value (The Managerial Accounting Collection)

Inhaltsangabe

Value creation is at the heart of an economic enterprise, defining its capability to serve customers and generate profits and growth. This fact has led to an ever-increasing set of tools and techniques that start with customers, focusing on serving their preferences from the very inception of a product until its disposal. To date, most of these techniques have been only partially adopted in management accounting. This is unfortunate, because much of the data required to adequately implement a value creation approach has its roots in the Management Accounting System (MAS). The resulting model is called the Value Creation Model (VCM). This book is principally designed for managers who want to take the lessons learned in product development, process management, and marketing and extend it to their MAS. It seeks to make this transformation of the MAS both logical and easy to implement, with a focus on the new types of information that can be garnered when the MAS is modified to fit the value creation approach. After reading this book, a manager or executive will be equipped with the tools and techniques to both implement and use the VCM. The resulting information will allow the company to align its efforts by creating a common language which uses the transformed accounting language to compare, evaluate, and choose the best strategic and tactical options available. After making these choices, the VCM also allows managers to subsequently track how closely actual results come to the projected outcomes. The results and recommendations in this book are based on action field research, where the authors have personally supported the analysis and subsequent use of the data generated. The authors of the book will provide, upon request, a simplified automated data collection template that will ease the implementation process. In total, then, this book provides a unique perspective on the organization and creates an actionable common language that allows the unification of the continuous improvement efforts of managers across an organization.

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Über die Autorin bzw. den Autor

Dr. CJ McNair-Connolly is an internationally recognized expert in cost management. She has authored nine trade books on various aspects of the relationship and development of cost management and the new technologies that define modern management practice. She has also authored numerous articles in the academic and practitioner press and has given seminars and speeches on modern management practice in multiple settings and countries. Holding a MBA and PhD from Columbia University, Dr. McNair-Connolly has spent her entire career conducting field research studies, using this knowledge to create new theory in management accounting and control systems. These studies have been done as pure academic exercises and as a form of action research. In doing this work, she has accumulated extensive field experience and knowledge that shapes her writing and theory development. Dr. McNair-Connolly currently is an Honorary Principal Fellow at the University of Wollongong. She can be contacted at cjconnolly126@gmail.com.

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