Graphic Design: The New Basics: The New Basics (Bestselling Introduction to Graphic Design Book) - Hardcover

Lupton, Ellen; Phillips, Jennifer Cole

Hardcover

ISBN 10: 1616893257 ISBN 13: 9781616893255

Verlag: Princeton Architectural Press, 2015

Inhaltsangabe

"A longstanding excellent primer, in an equally excellent updated edition."—Print

Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition.Graphic Design: The New Basics explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.

Topics include:

• Color
• Texture
• Rhythm and balance
• Hierarchy
• Layers
• Grids
• And much more!

The new revised edition features new chapters on:

• Visualizing data
• Typography
• Modes of representation
• Gestalt principles

Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design from two accomplished designers and design educators.

Über diesen Titel

Über die Autorin bzw. den Autor

Ellen Lupton is the author of thirteen books with PAPress. She is senior curator of contemporary design at Cooper-Hewitt, Smithsonian Design Museum.

Jennifer Cole Phillips is principal of J. Cole Phillips Design. Lupton and Phillips are directors of the Graphic Design MFA program at the Maryland Institute College of Art and the recipient of numerous awards for their work as designers and educators.

Von der hinteren Coverseite

Seven years after the publication of Graphic Design: The New Basics, coauthors Ellen Lupton and Jennifer Cole Phillips have updated the book with current content and extended key sections. The revised and updated edition will replace 64 pages of the original book with new content and include 16 additional pages, featuring new examples of student and professional work throughout the book, new chapters on Visualizing Data, Typography, Modes of Representation, and Gestalt Principles, as well as additional material for the chapters on Color, Herarchy, and Grids and expanded didactic material throughout.

Details zur Ausgabe

• Verlag: Princeton Architectural Press
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 1616893257
• ISBN 13: 9781616893255
• Einband: Gebundene Ausgabe
• Auflage: 2
• Anzahl der Seiten: 264
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: WordUnited GmbH; distribution@wordunited.com; ; Theodorstrasse 105; DUSSELDORF; 40472; Deutschland