Taking Books to the World: American Publishers and the Cultural Cold War (Studies in Print Culture and the History of the Book) - Softcover

Laugesen, Amanda

Softcover

ISBN 10: 1625343094 ISBN 13: 9781625343093

Verlag: University of Massachusetts Press, 2017

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Críticas:

Taking Books to the World provides a thorough, nuanced account... [A] welcome study of the 'book diplomacy' front in America's cultural Cold War. --Journal of American History [A] valuable complement to more broadly focused scholarship... Highly recommended. --CHOICE Highly readable and well-researched... a work in which [Laugesen] explores the delicate balancing acts and sometimes not so subtle sleights of hand that communists and capitalists played in their efforts to influence and mold peoples in nonindustrialized areas in their own image, starting with books. --Publishing Research Quarterly

Reseña del editor:

Franklin Publications, or Franklin Book Programs, was started in 1953 as a form of cultural diplomacy. Until it folded in the 1970s, Franklin translated, printed, and distributed American books around the world, with offices in Egypt, Indonesia, Iran, Nigeria, Afghanistan, and Pakistan. Although it was a private firm, Franklin received funding from the United States Information Agency. This was an ambitious and idealistic postwar effort that ultimately became the victim of shifting politics. In Taking Books to the World, Amanda Laugesen tells the story of this purposeful enterprise, demonstrating the mix of goodwill and political drive behind its efforts to create modern book industries in developing countries. Examining the project through a clarifying lens, she reveals the ways Franklin's work aligned with cultural currents, exposing the imperial beliefs, charitable hopes, and intellectual reasoning behind this global experiment.

Über diese Auflage

• Verlag: University of Massachusetts Press
• Erscheinungsdatum: 2017
• ISBN 10: 1625343094
• ISBN 13: 9781625343093
• Einband: Tapa blanda
• Anzahl der Seiten: 208