While the Nation Slept: The Struggle of Innovative Small Business in the Us - Hardcover

Metzger, David

Hardcover

ISBN 10: 1631770705 ISBN 13: 9781631770708

Verlag: MASCOT BOOK, 2016

Inhaltsangabe

This book takes a closer look at small businesses, but not all of them. It focuses on a particular set of them small, innovative firms, the 'gazelles' of the small business family. Like the fast, light, and agile member of the African antelope family, these fleet-footed and rapidly growing small firms attempt to take an idea from invention, through research and testing, to development of a marketable product, design, or service. Along this continuum, such firms create jobs, expand the economy, support families, and introduce new products. They also encounter a daunting set of problems and obstacles in this remarkable journey. All small businesses face problems. The main street barber, hardware store or grocery owner, restaurateur, clothier, mechanic, electrician, individual working out of his or her home, and other small businesses all face problems. They metaphorically ride the rough ocean of the economy in a small rowboat, battered by waves larger than they are. In general, however, high technology entrepreneurs face even more complex and baffling obstacles as they enter uncharted waters to bring new ways of doing things to market. This is not a value judgment in favor of some small firms and against others. All small businesses contribute to the economy. Many of the recommendations presented in this book could apply to all small businesses, not just these 'gazelles'. But these rapidly growing firms, when they finally hit the product cycle, create jobs at a rapid rate, introduce new and unique products, designs, and methods into the economy, and transform our existence. This book focuses on those firms and their journey.

Details zur Ausgabe

• Verlag: MASCOT BOOK
• Erscheinungsdatum: 2016
• Sprache: Englisch
• ISBN 10: 1631770705
• ISBN 13: 9781631770708
• Einband: Gebundene Ausgabe
• Anzahl der Seiten: 366
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar