Integrated Marketing: From Planning to Implementation - Hardcover

 
9781632407757: Integrated Marketing: From Planning to Implementation
Hardcover
ISBN 10: 1632407752 ISBN 13: 9781632407757
Verlag: CLANRYE INTERNATIONAL, 2019

Inhaltsangabe

This book on Integrated Marketing covers a number of topics ranging from understanding various stages and forms of marketing, studying exchange relationships, strategizing marketing concepts and implementing them, etc. for the success of a business in a competitive space. Integrated marketing involves gaining knowledge about the usage of a variety of tools such as SWOT or PEST Analysis that are required to build feasible yet innovative marketing models. This book elucidates new techniques of marketing and their applications in a multidisciplinary approach. It also sheds light on some of the unexplored aspects of the subject. Those in search of information to further their knowledge will be greatly assisted by this book.

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Verlag
CLANRYE INTERNATIONAL
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
1632407752
ISBN 13 
9781632407757
Einband
Gebundene Ausgabe
Anzahl der Seiten
208
Herausgeber
Gupta Ankur
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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Osnabrück
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Deutschland