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Every day, countless press releases are written and distributed. Some succeed, but most disappear without trace. Is it because - as some people claim - press releases no longer work? Or - as others say - because there are too many press releases? Emphatically, no. The brutal truth is that they fail, primarily, because they are neither interesting nor well written. Often casually dismissed as one of the easiest marketing tasks, writing a powerful, clear press release can be anything but. Is It News? is a detailed, in-depth guide for anyone tasked with writing press releases - whether a publicity professional, marketer or small-business owner. Based on the authors' combined sixty years' experience, Is it News? tackles the subject in rare depth - providing a comprehensive, practical, logical and understandable framework for dependable publicity success.
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Hardcover. Zustand: new. Hardcover. Every day, countless press releases are written and distributed. Some succeed, but most disappear without trace. Is it because - as some people claim - press releases no longer work? Or - as others say - because there are too many press releases? Emphatically, no. The brutal truth is that they fail, primarily, because they are neither interesting nor well written. Often casually dismissed as one of the easiest marketing tasks, writing a powerful, clear press release can be anything but. Is It News? is a detailed, in-depth guide for anyone tasked with writing press releases - whether a publicity professional, marketer or small-business owner. Based on the authors' combined sixty years' experience, Is it News? tackles the subject in rare depth - providing a comprehensive, practical, logical and understandable framework for dependable publicity success. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verkäufers 9781716515248
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Hardcover. Zustand: new. Hardcover. Every day, countless press releases are written and distributed. Some succeed, but most disappear without trace. Is it because - as some people claim - press releases no longer work? Or - as others say - because there are too many press releases? Emphatically, no. The brutal truth is that they fail, primarily, because they are neither interesting nor well written. Often casually dismissed as one of the easiest marketing tasks, writing a powerful, clear press release can be anything but. Is It News? is a detailed, in-depth guide for anyone tasked with writing press releases - whether a publicity professional, marketer or small-business owner. Based on the authors' combined sixty years' experience, Is it News? tackles the subject in rare depth - providing a comprehensive, practical, logical and understandable framework for dependable publicity success. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9781716515248
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Is it News? : Writing press releases that really work
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Buch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Every day, countless press releases are written and distributed. Some succeed, but most disappear without trace. Is it because - as some people claim - press releases no longer work Or - as others say - because there are too many press releases Emphatically, no. The brutal truth is that they fail, primarily, because they are neither interesting nor well written. Often casually dismissed as one of the easiest marketing tasks, writing a powerful, clear press release can be anything but. Is It News is a detailed, in-depth guide for anyone tasked with writing press releases - whether a publicity professional, marketer or small-business owner. Based on the authors' combined sixty years' experience, Is it News tackles the subject in rare depth - providing a comprehensive, practical, logical and understandable framework for dependable publicity success. Bestandsnummer des Verkäufers 9781716515248
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Hardcover. Zustand: new. Hardcover. Every day, countless press releases are written and distributed. Some succeed, but most disappear without trace. Is it because - as some people claim - press releases no longer work? Or - as others say - because there are too many press releases? Emphatically, no. The brutal truth is that they fail, primarily, because they are neither interesting nor well written. Often casually dismissed as one of the easiest marketing tasks, writing a powerful, clear press release can be anything but. Is It News? is a detailed, in-depth guide for anyone tasked with writing press releases - whether a publicity professional, marketer or small-business owner. Based on the authors' combined sixty years' experience, Is it News? tackles the subject in rare depth - providing a comprehensive, practical, logical and understandable framework for dependable publicity success. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Bestandsnummer des Verkäufers 9781716515248
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnEvery day, countless press releases are written and distributed. Some succeed, but most disappear without trace. nIs it because - as some people claim - press releases no longer work? Or - as others say - because there are too man. Bestandsnummer des Verkäufers 448276199
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