The Art Of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm - Softcover

Kelley, Tom

 
9781781256145: The Art Of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm

Inhaltsangabe

An updated reissue of this inspiring guide to managing creativity in business from the ex-general manager of IDEO, one of the most innovative design companies in the world.

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Über die Autorin bzw. den Autor

Tom Kelley is the best-selling author of Creative Confidence, The Art of Innovation and The Ten Faces of Innovation as well as a partner at the renowned design and innovation consultancy IDEO. As a leading innovation speaker, Tom has addressed business audiences in more than thirty countries. Tom is an Executive Fellow at the Haas School of Business at UC Berkeley and holds a similar role at the University of Tokyo.

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