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Technological Innovation: Generating Economic Results (Advances in the Study of Entrepreneurship Innovation and Economic Growth, 26, Band 26) - Hardcover

 
9781786352385: Technological Innovation: Generating Economic Results (Advances in the Study of Entrepreneurship Innovation and Economic Growth, 26, Band 26)
Hardcover
ISBN 10: 1786352389 ISBN 13: 9781786352385
Verlag: Emerald Group Publishing Limited, 2016

Inhaltsangabe

We are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. Chapters cover commercializing inventions in the context of the legal system and the complementary assets needed; the benefits and liabilities associated with multidisciplinary commercialization teams, including a basic guide to patents and designs; elements of strategy, including industry analysis and strategy, marketing strategy, and alliances; and finally, the financial issues in commercialization.

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Über die Autorin bzw. den Autor

Edited by Marie C. Thursby, Georgia Institute of Technology, Atlanta, GA, USA

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Verlag
Emerald Group Publishing Limited
Erscheinungsdatum
2016
Sprache
Englisch
ISBN 10 
1786352389
ISBN 13 
9781786352385
Einband
Gebundene Ausgabe
Auflage
2
Anzahl der Seiten
413
Herausgeber
Thursby Marie C.
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

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