Design Fusion: Deconstructing West and East (China Culture Perspectives) - Hardcover

Yang, Jamy

Hardcover

ISBN 10: 1788840771 ISBN 13: 9781788840774

Verlag: ACC Art Books, 2020

Inhaltsangabe

Jamy Yang, an award-winning designer with major partnerships to his credit, began his career in the industrial design department of the German manufacturer Siemans. Returning to China permanently in 2004, he founded his own company, Yang Design, which is now considered the most influential product strategy and design consultancy in China.

This book explores Yang's creative ideology in 15 thematic chapters, beginning with 'minimalism' and ending with 'kindness'. It expands on his theories about the purpose of design, the dislocations that exist today in Chinese culture and aesthetics, as well as the differences between Chinese and Western design.

Contents:
Minimalism; Archaeology; The Disconnect; DNA; Craftmanship; Virtuality; Easy to use; Visuality; Touched; The Anomalies; Semantics; Modulation; Sustainability; Fragmentation; Kindness.

Über diesen Titel

Über die Autorin bzw. den Autor

Jamy Yang attended Zhejiang University and China Academy of Art, where he studied design for seven years. He completed his Industrial Design postgraduate studies in Germany on a full scholarship, going on to design for Siemens at their Munich headquarters. He has won many prestigious global design awards, including the iF Product Design Award and the Red Dot Design Award and has partnered with major global brands like Boeing, Audi, Bosch, Schneider, Hermes, Absolut Vodka, iNATUZZI, Coca-Cola, Steelcase, Issey Miyake, and Swatch. In 2014 he founded the Yang Design Museum in Beijing.

Von der hinteren Coverseite

Jamy Yang, an award-winning designer with major partnerships to his credit, began his career in the industrial design department of the German manufacturer Siemans. Returning to China permanently in 2004, he founded his own company, Yang Design, which is now considered the most influential product strategy and design consultancy in China.

This book explores Yang's creative ideology in 15 thematic chapters, beginning with 'minimalism' and ending with 'kindness'. It expands on his theories about the purpose of design, the dislocations that exist today in Chinese culture and aesthetics, as well as the differences between Chinese and Western design.

Contents:
Minimalism; Archaeology; The Disconnect; DNA; Craftmanship; Virtuality; Easy to use; Visuality; Touched; The Anomalies; Semantics; Modulation; Sustainability; Fragmentation; Kindness.

Details zur Ausgabe

• Verlag: ACC Art Books
• Erscheinungsdatum: 2020
• Sprache: Englisch
• ISBN 10: 1788840771
• ISBN 13: 9781788840774
• Einband: Gebundene Ausgabe
• Auflage: 1
• Anzahl der Seiten: 272
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: GPSR Kontakt; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Deutschland