Exploring Politeness in Business Emails: A Mixed-Methods Analysis (Language at Work, 4) - Hardcover

Freytag, Vera

 
9781788925952: Exploring Politeness in Business Emails: A Mixed-Methods Analysis (Language at Work, 4)
Hardcover
ISBN 10: 1788925955 ISBN 13: 9781788925952
Verlag: Multilingual Matters, 2019

Inhaltsangabe

Exploring Politeness in Business Emails explores the contextual complexities of workplace emails by comparing British English and Peninsular Spanish directive speech events and systematically assessing the impact of contextual factors. Through a combination of qualitative and quantitative methods of data collection and analysis, and the inclusion of metapragmatic insights in the interpretation of the results, the book offers an innovative approach to the study of politeness. The book partially contradicts previous assumptions about English and Spanish directives and provides new insights into the role of politeness in the workplace. By offering a meticulous account of the linguistic choices made by the English and Spanish first language users and the contextual factors influencing these choices, the book suggests far-reaching implications for future research in cross-cultural pragmatics and business discourse, as well as practical implications relevant for academics, postgraduate students and practitioners interested in these fields.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Vera Freytag is a Consumer Interaction Specialist for Beiersdorf AG in Germany. Her research interests include CMC, business discourse, sociolinguistics and politeness.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Multilingual Matters
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
1788925955
ISBN 13 
9781788925952
Einband
Gebundene Ausgabe
Anzahl der Seiten
236
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
Niedersachsen
49078
Deutschland