Creativities: The What, How, Where, Who and Why of the Creative Process - Hardcover

Bilton, Chris; Cummings, Stephen; Ogilvie, D. T.

 
9781788979474: Creativities: The What, How, Where, Who and Why of the Creative Process
Hardcover
ISBN 10: 1788979478 ISBN 13: 9781788979474
Verlag: Edward Elgar Publishing Ltd, 2022

Inhaltsangabe

What is creativity and how can we best nurture creativity in different contexts? Drawing on a wide range of cases from the arts, business, design, media and sports, Creativities encourages readers to discover, mix and adapt their own version of creativity, rather than attempting to imitate or follow ‘best practice’.



International in scope, examples and cases extend beyond the typical Western ‘creative genius’ model, illuminating the great extent and diversity of global creativities. The book is designed around five key questions that address the what, how, where, who and why of the creative process, employing frameworks, questions and illustrative ‘recipes’ designed to inspire out-of-the-box creative thinking. The authors argue that to develop their own creativities, readers should experiment with different ingredients and find their own bisociative balance.



With its rich array of cases, frameworks and visual material, Creativities will help educators design and lead classes on creativity, innovation and creative entrepreneurship. Its accessible content will also appeal to and inspire students and practitioners in business leadership, organisational innovation and critical management studies.

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Über die Autorin bzw. den Autor

Chris Bilton, Reader in Creative Industries, Centre for Cultural & Media Policy Studies, University of Warwick, UK, Stephen Cummings, Professor of Strategy and Co-Director of The Atom Innovation Space, Victoria University of Wellington, New Zealand and dt ogilvie, Professor of Urban Entrepreneurship & Economic Development, Saunders College of Business, Rochester Institute of Technology, US

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Verlag
Edward Elgar Publishing Ltd
Erscheinungsdatum
2022
Sprache
Englisch
ISBN 10 
1788979478
ISBN 13 
9781788979474
Einband
Gebundene Ausgabe
Anzahl der Seiten
158
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Buchbär
info@buchbaer.de

Weberstr. 67
Osnabrück
49084
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781788979498: Creativities: The What, How, Where, Who and Why of the Creative Process

Vorgestellte Ausgabe

ISBN 10:  1788979494 ISBN 13:  9781788979498
Verlag: Edward Elgar Publishing Ltd, 2022
Softcover