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Growing Business Innovation: Developing, Promoting and Protecting IP - Softcover

Reuvid, Jonathan

 
9781789550283: Growing Business Innovation: Developing, Promoting and Protecting IP
Softcover
ISBN 10: 1789550289 ISBN 13: 9781789550283
Verlag: Legend Business, 2019

Inhaltsangabe

Innovation is fundamental to business.

Traditionally it means ‘a new idea, device, technique or method’ but increasingly it now refers to ideas that provide better solutions, meet the needs or even provide the answers to something not yet a problem.

Growing Business Innovation addresses areas such as collaboration, challenges for large and small organisations, measuring innovation and getting a return on your investment. It provides answers to questions such as:

  • How do innovation and AI interact
  • Can the innovation gap between corporates and SMEs be filled?
  • What are the options for brand protection and dispute resolution?
  • How can you claim R&D tax credits?
  • How can business growth be achieved through industry-academia interactions?
  • What is the impact of GDPR on IP work?
  • How can you manage IP in your start-up business?
  • How can business growth be achieved industry-academia interactions?

No matter what stage, innovation needs nurturing and this book will act as an invaluable guide with support and advice from authors who are themselves innovators.

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Über die Autorin bzw. den Autor

Jonathan Reuvid has originated and edited a series of similar practical investment guides to the UK, to a number of developing countries all the Central and Eastern European countries that became EU members in May 2004, to Morocco and, since 1994, an acclaimed series of guides to doing business with China. An Oxford MA, he was formerly an economist with the French national oil company, CFP, and later Director of European Operations for a US Fortune 500 manufacturing multinational before embarking on a second career on publishing. He has more than 35 published titles to his name.

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Verlag
Legend Business
Erscheinungsdatum
2019
Sprache
Englisch
ISBN 10 
1789550289
ISBN 13 
9781789550283
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
256
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Purmerul LTD
https://strengholt.nl/en/

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