Verwandte Artikel zu Handbook of Research on Narrative Interactions

Handbook of Research on Narrative Interactions - Hardcover

 
9781799849032: Handbook of Research on Narrative Interactions
Hardcover
ISBN 10: 1799849031 ISBN 13: 9781799849032
Verlag: Information Science Reference, 2021

Inhaltsangabe

"This book focuses on the interaction of different narrative genres such as literature, cinema, history, mythology, religion, advertising, politics, culture, digital narratives, and gossip"--

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Über die Autorin bzw. den Autor

Recep Yilmaz , Ph.D., has been working as associate professor at Ondukuz Mayis University, Public Relations and Publicity Department since August 15, 2018. He authored nine books (Handbook of Research on Narrative Advertising; Handbook of Research on Transmedia Storytelling and Narrative Strategies; Narrative Advertising Models and Conceptualization in the Social Media Age; Traditional and Digital Advertising in 150 Questions; Handbook Research on Effective Advertising Strategies in the Social Media Age; Advertising in 99 Questions; Keywords in Advertising; Scenarios: How is it written? How are they writing? Leadership and its Contemporary Dimensions), and he published numerous papers in several journals, conference proceedings and chapters in edited books. His major is narrative theory and advertising. He also studies on theoretical communication. Some of the courses he teaches; Narrative in Literature, Cinema and Advertisement; Advertising Scriptwriting; Creative Writing.

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Verlag
Information Science Reference
Erscheinungsdatum
2021
Sprache
Englisch
ISBN 10 
1799849031
ISBN 13 
9781799849032
Einband
Gebundene Ausgabe
Anzahl der Seiten
432
Herausgeber
Yilmaz Recep
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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