Trends in Communication Policy Research: New Theories, Methods and Subjects (European Communication Research and Education Association) - Softcover

 
9781841506746: Trends in Communication Policy Research: New Theories, Methods and Subjects (European Communication Research and Education Association)

Inhaltsangabe

Topical and politically relevant, this authoritative volume will prove an invaluable reference for students and scholars seeking to understand communication policy issues.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Natascha Just and Manuel Puppis are senior research and teaching associates at the Institute of Mass Communication and Media Research at the University of Zürich, Switzerland.

Auszug. © Genehmigter Nachdruck. Alle Rechte vorbehalten.

Trends in Communication Policy Research: New Theories, Methods and Subjects

By Natascha Just, Manuel Puppis

Intellect Ltd

Copyright © 2012 Intellect Ltd
All rights reserved.
ISBN: 978-1-84150-674-6

Contents

Chapter 1: Introduction Natascha Just & Manuel Puppis,
Chapter 2: Communication Policy Research: Looking Back, Moving Forward Natascha Just & Manuel Puppis,
Part I: New Theories,
Chapter 3: Prospects and Pitfalls of Douglass North's New Institutional Economics Approach for Global Media Policy Research Jan Loisen,
Chapter 4: 'It's the Idea, Stupid!' How Ideas Challenge Broadcasting Liberalization Matthias Künzler,
Chapter 5: The Accountability and Legitimacy of Regulatory Agencies in the Communication Sector Manuel Puppis & Martino Maggetti,
Chapter 6: Change and Divergence in Regulatory Regimes: A Comparative Study of Product Placement Regulation Avshalom Ginosar,
Chapter 7: Technologies as Institutions: Rethinking the Role of Technology in Media Governance Constellations Christian Katzenbach,
Chapter 8: Veto Players and the Regulation of Media Pluralism: A New Paradigm for Media Policy Research? Ulrike Klinger,
Part II: New Methods,
Chapter 9: A Political Scientist's Contribution to the Comparative Study of Media Systems in Europe: A Response to Hallin and Mancini Peter Humphreys,
Chapter 10: What We Talk about When We Talk about Document Analysis Kari Karppinen & Hallvard Moe,
Chapter 11: Qualitative Network Analysis: An Approach to Communication Policy Studies Maria Löblich & Senta Pfaff-Rüdiger,
Chapter 12: Towards a Media Policy Process Analysis Model and Its Methodological Implications Hilde Van den Bulck,
Part III: New Subjects,
Convergence,
Chapter 13: Battle of the Paradigms: Defining the Object and Objectives of Media/Communication Policy Karol Jakubowicz,
Chapter 14: Content Control and Digital Television: Policy, Technology and Industry Andrew T. Kenyon, Julian Thomas & Jason Bosland,
Chapter 15: Regulating and Monitoring Online Activities of Public Service Broadcasters: The Case of Switzerland Natascha Just, Michael Latzer & Florian Saurwein,
State Aid,
Chapter 16: Conditional Access for Public Service Broadcasting to New Media Platforms: EU State-Aid Policy vis-à-vis Public Service Broadcasting – the Dutch Case Jo Bardoel & Marit Vochteloo,
Chapter 17: Film Support in the EU: The Uteca Case and the Future Challenges for the 'Main Characters' Lucia Bellucci,
Chapter 18: New Approaches to the Development of Telecommunications Infrastructures in Europe? The Evolution of European Union Policy for Next-Generation Networks Seamus Simpson,
Participation, Power & the Role of Gender,
Chapter 19: Public Service Television in European Union Countries: Old Issues, New Challenges in the 'East' and the 'West' Peter Bajomi-Lazar, Vaclav Stetka & Miklós Sükösd,
Chapter 20: Civil Society and Media Governance: A Participatory Approach Pietro Rossi & Werner A. Meier,
Chapter 21: Stepping Out of the Comfort Zone: Unfolding Gender Conscious Research for Communication and Cultural Policy Theory Katharine Sarikakis,
Notes on Contributors,


CHAPTER 1

Introduction

Natascha Just & Manuel Puppis


Trends in Communication Policy Researc

Technological, economic and social trends are changing the context of communication policy. Convergence, liberalization, commercialization, new media (e.g. the Internet and mobile communication), audience fragmentation and globalization are only a few of the more notable terms that describe this change. The question of how communication policy copes with these changes is not only of interest to academics but also of the highest societal relevance. Scholars are well aware of current and imminent changes; options for reforming communication policies and regulation are the subject of lively debates in the field.

In this volume, we are not just interested in what the abovementioned changes mean for communication policy but foremost and more importantly in what the challenges and implications are for communication policy research. As the insights of communication policy research are fundamental to understanding and shaping media landscapes and thus for safeguarding the existence of the media necessary for democratic societies, a thorough analysis of how we undertake this research is needed. Although communication policy research traditionally proves to be a self-critical as well as self-conscious (and not always self-confident) area of research, it has been a while since new directions for communication policy research in Europe were discussed.

Trends in Communication Policy Research aims to revive and foster such a discussion by offering an overview of and insights into current and future areas of inquiry in this contested policy field. This unique volume is a compilation of articles that were mostly presented at the 2009 workshop of the European Communication Research and Education Association's (ECREA) Communication Law and Policy Section in Zurich (Switzerland). The original call for papers solicited work that deals with questions of how to approach new communication policy issues theoretically and methodologically, of understanding what insights can be gained from the application of theories and methods of cognate areas and of identifying what policy challenges are emerging.

However, some chapters were added, as conference proceedings – no matter how thoroughly planned conceptually – always risk not doing justice to the overall field, and omissions are almost inevitable. The volume for the most part offers perspectives from European scholars on communication policy research. However, neither is it a book about European communication policies, nor is its use confined to this geographical context alone. Particularly those contributions dealing with questions of what theories and methods may be appropriate for furthering communication policy research are of wider significance. Whereas several contributions highlight the trend to apply various strands of new institutionalism to communication policy, demonstrating the potentials and limitations of such approaches, other theoretical perspectives are reflected as well. Despite technological convergence, most articles focus on traditional mass media. Nevertheless, this volume also emphasizes the trend of increasing research into the Internet, communication infrastructures and telecommunications regulation.

Thus, with the help of scholars from a variety of countries who contributed with their specific expertise, Trends in Communication Policy Research succeeds in offering thorough analyses of a wide range of communication policy subjects and addresses various methodological and theoretical challenges that face this field of research.


Overview of the Book

The introductory chapter by Natascha Just and Manuel Puppis (Universität Zürich) looks into the history of communication policy research and its contribution to policy-making. It shows that our research field is often highly self-conscious and not too self-confident, bemoaning the state of research as well as the perceived lack of influence and recognition. The authors argue, however, that communication policy research is instead a meaningful and mature sub-division, which is capable of making itself heard. Nevertheless, in order to cope with changing society and...

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.